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Opening Report

theloftql.jpgThe 821 22nd St. address has been home to several clubby concepts, including The Loft and 2200 Nightclub, but now it's home to NORAD Dance Bar, a club baring the phase 'not quite a nightclub, not just a bar." According to Awesome Factory productions, NORAD seeks to bring back dance music for "mature adults." In order to appeal to these so-called mature folks, NORAD will host "after-after parties" starting as early as 7 a.m. for club-goers. NORAD opens this Saturday with beats from LA's Drumcell and NYC's Tony Rohr. [Backbeat]