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The most talked about Superbowl ad among craft beer lovers everywhere was produced by Budweiser. The mammoth beer company declared that its beer is not brewed to be fussed over, and those who don't like it can "sip their pumpkin peach ale." That's just what the Colorado Brewers Guild intends to do next week at Fuss Off during Colorado Craft Beer Week.
Fuss Off is for such fussy drinkers that its location and beers are top secret until the day of the festival, at which time attendees will receive an email with the venue information (somewhere in Downtown Denver). The beers, however, will remain a fussy mystery until the start of the event.
As of now, the only known particulars are the date and time: March 25 from 6 to 9 p.m. There is a dress code: fussy or hipster formal. Bonus: a beard competition will round out the event. Those who fancy themselves beer geeks, want to show off their sweet facial hair, or are simply fussy about what they drink can purchase the $50 ticket for this festival online.