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RiNo’s Rye Society Arrives With All the Deli Comfort Foods

Jerrod Rosen’s new deli was built as a family affair

Rye Society opens Monday at 3090 Larimer Street
| Ryan Dearth/Eater

Inspired by his Jewish heritage and family’s longtime Denver roots, fourth-generation Coloradan Jerrod Rosen is opening his modern deli, Rye Society, on Monday. Striving to achieve the signature “organized chaos” of classic New York City delis, the highly anticipated cafe and catering company was expected to debut July 19, but construction delays pushed back the opening.

The petite cafe located in RiNo at the corner of Larimer and 31st in the former Hutch & Spoon space seats 15 people, with a small outdoor space on the northern perimeter. Decorated by Rosen’s mother, the space is filled with exposed brick and personal embellishments. Upon entry, guests are greeted by a large-scale, black-and-white photograph of Rosen’s Aunt Selma, with diagrams drawn over the top illustrating the family’s history in Denver dating back to the 1930s. Three painted portraits in golden frames depict famous Jewish men and women: Natalie Portman, Mila Kunis, and Larry David.

Jewish celebrities Natalie Portman, Larry David, and Mila Kunis are immortalized in cheeky fashion above the small seating section
Ryan Dearth/Eater

Where old meets new, Rye Society is a family affair, specializing in gourmet Jewish cuisine, with family recipes — Rosen’s grandma’s matzah ball soup she made until she was 101 — alongside modern updates.

Cheeky menu combos include the Gentile, with stacks of bologna and American cheese between a brioche roll. Breakfast egg bowls range from veggie to honey smoked salmon with dill, cracked pepper, and lemon aioli. Some sandwiches, such as the Aunt Blanche, are made with bagels from Rosenberg’s, and include salami, pickles, provolone, eggs, and tarragon mustard. Rye Society’s pickles use a 120-year-old recipe.

Looking to other local pros, the eatery will serve OZO Coffee, Purely Elizabeth granola, and croissants from La Belle. Rosen’s aunt Cindy is baking a variety of pastries, including rugelach and babka. The culinary team, led by Ryan Leionen, will prepare its own condiments, from butter to cream cheese, and soups, including the chilled beet borscht and matzah ball.

Rye Society is expected to open Monday, July 23, serving Carnegie Deli pastrami, corned beef, and other deli items
Photo: Ryan Dearth

Rosen’s sister, a naturopathic physician, added a healthy flair to colorful salads and grain bowls that are made to order. Rosen’s family history foreshadowed his foray into the culinary world. His great-grandfather Morris Klausner opened Golden Rule Dry Goods in 1922, only seven blocks from Rye Society. Meanwhile, his great-grandmother opened Rosen’s Kosher Cafe in 1925.

Status: Starting Monday, July 23, Rye Society will open weekdays from 7:30 a.m. to 3 p.m., and on weekends from 9 a.m. to 3 p.m.

A family affair: Rye Society’s owner Jerrod Rosen takes great pride in his family’s Denver roots
Photo: Ryan Dearth
Orthodox Chews are among the treats on display at Rye Society
Photo: Ryan Dearth
The small eatery seats just 15 people inside
Ryan Dearth/Eater
Rye Society is open from 7:30 a.m. to 3 p.m. weekdays, and from 9 a.m. to 3 p.m. weekends
Photo: Ryan Dearth

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